Skin Whitening
As previously mentioned, in many non-Western countries, beauty ideals look towards what is considered beautiful in the West, which has led to skin whitening to become extremely popular. There are creams, serums, and procedures that all promise to lighten skin.
Future Beauty Ideals
It’s hard to know what the future will bring when it comes to beauty ideals. So often, the things that are taking place during a time period will influence the style and ideal beauty standards, so without knowing what the future holds, it’s nearly impossible to determine what will become popular. Which trends do you hope will return, and which do you think should remain in the past?