Staying Relevant
It seems that DHL has adopted an incredibly clever and effective marketing strategy to remain relevant. The commercial car wrap is a clever play on DHL’s tag line, “The Fastest Express Service.” However, it did take us a minute to realize what was going on.
A Sweet Ride
This car wrap design has taken the say, “Sweet ride,” a little too far. Are we complaining? Definitely not! Either this is one incredibly candy ad, or someone is heavily obsessed with the chocolate bar, Butterfinger. The latter would be a lot cooler.